I rode a Zero in the Laurentians in Quebec, CA, for a few hours. Nice bike, good handling, excellent acceleration, but the 130 mile range made it something that I have no desire to own. It's my brother-in-laws third bike, used as an auxiliary to their motor home. Anybody who is going to shell out $30k for an electric bike is probably experienced and has a niche use for it. That kind of buyer is not going to pay twice as much as a Zero, for half the range, because it's a Harley - especially when it's not going to attract any pole-dancers.